News

‘Sharknado 2’ sparks feeding frenzy on Twitter, sets record

‘Sharknado 2’ sparks feeding frenzy on Twitter, sets record

SHARK ATTACK: Ian Ziering fends off a flying shark in "Sharknado 2." Photo: Reuters/Syfy/NBCUniversal

LOS ANGELES (Reuters) – Flying sharks chomping through New York City drew a record audience for Syfy’s “Sharknado 2: The Second One,” and became the most tweeted-about TV movie on social media, the U.S. cable network said on Thursday.

“Sharknado 2,” which aired on Wednesday and reunited leading stars Tara Reid and Ian Ziering from last year’s campy hit “Sharknado,” drew 3.9 million viewers to become Syfy’s most-watched original movie.

The network added that the film also attracted 1.6 million viewers in the 18-49 demographic that advertisers covet.

On Twitter, Syfy, a unit of Comcast Corp’s NBCUniversal, said “Sharknado 2” garnered 1 billion impressions across conversations on the micro-blogging site, and was also among the top trending topics of Wednesday evening.

In the movie, an aerial shark attack causes large-scale destruction across Manhattan. It features numerous cameos including “Today” show hosts Matt Lauer and Al Roker and country music singer Billy Ray Cyrus.

Last year’s “Sharknado” became a surprise hit for U.S. cable channel Syfy after attracting a cult audience drawn to the film’s low-budget special effects about a hurricane that unleashes hungry sharks on Los Angeles.

The popularity of “Sharknado,” which drew an audience of 1.4 million with its July TV premiere last year, created a social media frenzy that drew larger audiences to rebroadcasts of the film, and led the network to release “Sharknado” in 200 U.S. movie theaters.

Syfy is continuing the shark attacks with “Sharknado 3,” due out next summer.

(Reporting by Piya Sinha-Roy; Editing by Eric Kelsey and Lisa Shumaker)

Recent Headlines

6 hours ago in Entertainment

‘Oregon Trail,’ ‘Sonic’ join World Video Game Hall of Fame

videogamehall2016AP

Last year, "Super Mario Bros." and "Pong" were among the first inductees to the World Video Game Hall of Fame. The class of 2016 is just as strong.

10 hours ago in Entertainment

Seth MacFarlane returning to Fox with new sci-fi series

sethmacfarlane536713938826

The "Family Guy" star is producing a new series set 300 years in the future.

13 hours ago in Music

‘You can’t always get what you want,’ Stones tell Trump

rollingstonesREUTERS

The Rolling Stones told Republican presidential hopeful Donald Trump on Wednesday to stop using the band's music for his campaign after artists such as Adele and R.E.M. made the same request.

13 hours ago in Entertainment

Channing Tatum bringing ‘Magic Mike’ to Sin City

20-overlay-3

The actor, who starred and produced in both the 2012 film and its 2015 sequel "Magic Mike XXL" made the announcement in a Facebook Live video on Wednesday, revealing "Magic Mike Live" will be coming to the Hard Rock Hotel and Casino in March, 2017.

13 hours ago in Entertainment

YouTube plans online TV service

youtubeREUTERS

YouTube is working on a paid subscription service called Unplugged that would offer customers a bundle of cable TV channels streamed over the Internet.