News

Cupcake ATM offers sweet withdrawals

Cupcake ATM offers sweet withdrawals

THIS ATM IS THE BEST: New Yorkers can satisfy their sweet tooth with a novelty withdrawal. Photo: Reuters

By Ellen Wulfhorst

NEW YORK (Reuters) – New Yorkers, who live in the city that famously never sleeps, now can satisfy their craving for cupcakes in any of those endless waking hours.

A 24-hour vending machine that dispenses gourmet cupcakes opened for business this week on Manhattan’s Upper East Side, and locals are lining up despite the wintry temperatures for a taste.

“It’s so fun,” said Melissa Martelli, a schoolteacher and neighborhood resident as she nibbled on a cinnamon sugar cupcake she bought from the machine. “You could just go in the store and wait on line, but it’s just so cool.”

Despite the Sprinkles cupcake store connected to the ATM, and the city’s abundance of all-night delis and convenience stores, customers said the ATM has novelty appeal.

“It’s the experience of buying a cupcake from an ATM. It’s an incredible concept,” said Amy Benaderet, a financial services account manager who lives nearby. “You can get money at any time. Now you can get cupcakes at any time.”

“It’ll be interesting to see if the novelty wears off,” she added.

At a price of $4.25 apiece, the cupcake choices include chocolate, coconut, red velvet, vanilla and lemon meringue.

“It’s cool, especially if you live around here and it’s like the middle of the night and you really want a cupcake. I would so do that,” said Margarita Mazur, who works at a local tech startup.

The nine-year-old company behind the machine, Sprinkles, also has installed cupcake machines in Las Vegas, Dallas, Chicago, Atlanta and Beverly Hills, California, where the company is based, and plans to expand into Houston and Washington, D.C.

The New York model holds 760 cupcakes and sells up to four at a time, making it larger than the company’s other machines.

But not every New Yorker has caught the sugar buzz.

“I think it’s stupid,” said Anthony Campagne, who was waiting while his tech company co-workers stood in line for their cupcakes. “It just doesn’t make sense. People don’t need cupcakes at three in the morning.”

(Editing by Scott Malone and Andrew Hay)

Recent Headlines

in Entertainment

‘Empire’ creators face lawsuit over Cookie

empire

Sophia Eggleston, of Detroit, Michigan has filed a $300 million lawsuit claiming the show's central character Cookie, played by Taraji P. Henson, is so similar to her that creator Lee Daniels must have used her as his muse.

in Entertainment

Robert Downey, Jr. is laughing all the way to the bank

robertdowney

The "Iron Man" star is once again Hollywood's highest paid man.

in Music

Original AC/DC frontman to write tell-all

18-overlay3

Dave Evans, who was eventually replaced by Bon Scott, is planning a book about his time in the music business.

in Entertainment

‘Dungeons & Dragons’ coming to the big screen

dungeonsanddragons

Warner Brothers says the popular fantasy role-playing game is being converted into a feature film.

in Entertainment

Love is not dead: Will and Jada aren’t divorcing

23-overlay

"Men in Black" star Will Smith took the unusual step of publicly shooting down a report that he and his actress wife of 17 years had decided to divorce.